Student Activity - Case 6 Question Preview (ID: 56464)


Case 6 - KT Proyectos SAC: When Ethics Are More Important Than Business. TEACHERS: click here for quick copy question ID numbers.

Who is the main character in this case?
a) Ana
b) Willy Farruccio
c) Albert Mejher
d) Sabino Zapata

Branix company is the largest manufacturers and marketers of ...... in ......
a) essential products, Brazil.
b) househould utensils, Peru
c) medical equipment, Peru
d) household utensils, Brazil

How did Albert Mejher serve his customers?
a) Build trust relationship
b) Lies
c) Professionalism
d) Work smarter

Written documentation represents ...
a) a source for documentation
b) an official document with writing
c) a trust between both parties
d) a written record

Sabino Zapata is not the new appointed export manager for Branix company?
a) No
b) Yes
c)
d)

What is provincial market means by?
a) Someone who stay in the capital city.
b) Someone who comes from outside the capital city
c)
d)

What does Willy Farruccio worked as?
a) An architect
b) An export manager
c) A interior designer
d) An export executive

What is the opportunity for this case?
a) Advertise through more social media
b) Develop entrepreneur skills
c) Enhance the communication skills
d)

The threat in this case is the changes of new strategy of Branix company?
a) Yes
b) No
c)
d)

Do you think that Albert Mejher should accept the new strategy changes in Branix company?
a) Yes. He should because Branix products bring a positive income for KT Proyectos SAC.
b) No. He should not because there is no trust relationship between both company anymore.
c) Yes. He should because Albert Mejher can maintain the physical operation and proceed with the online business.
d) No. He should not because Sabino Zapata fail to establish business relationships.

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