Overview Of Graphic Communications Question Preview (ID: 38140)


Based On The Book: Graphic Communications: Digital Design And Print Essentials 6th Edition; Chapter 1. TEACHERS: click here for quick copy question ID numbers.

Which printing process would print a textbook?
a) Relief (Letterpress or Flexography)
b) Intaglio (Gravure)
c) Planography (Offset Lithography)
d) Porous (Screen)

Which printing process would print a shirt?
a) Relief (Letterpress or Flexography)
b) Intaglio (Gravure)
c) Planography (Offset Lithography)
d) Porous (Screen)

Which printing process transfers the image from a plate to a blanket?
a) Relief (Letterpress or Flexography)
b) Intaglio (Gravure)
c) Planography (Offset Lithography)
d) Porous (Screen)

Which printing process would print a bag of chips?
a) Relief (Letterpress or Flexography)
b) Intaglio (Gravure)
c) Planography (Offset Lithography)
d) Porous (Screen)

What type of shops that specialize in rapic turn around of short run printing and copying services. Products produce vary on equipment and capabilities.
a) commercial printing
b) in-plant printing
c) quick printing
d) book printing

What process is it, in which elements such as text, graphics and images may be changed from one printed piece to the next, without stopping or slowing down the printing process and using information from a database or external file.
a) (Variable) Data Driven Print
b) 3D Printing
c) Augmented Reality (AR)
d) Quick Response Codes (QR)

Identify a trademark for a type of matrix barcode (or two-dimensional barcode) first designed for the automotive industry in Japan. A barcode is a machine-readable optical label that contains information about the item to which it is attache
a) (Variable) Data Driven Print
b) 3D Printing
c) Augmented Reality (AR)
d) Quick Response Codes (QR)

Identify the process for making a physical object from a three-dimensional digital model, typically by laying down many successive thin layers of a material.
a) (Variable) Data Driven Print
b) 3D Printing
c) Augmented Reality (AR)
d) Quick Response Codes (QR)

Identify the technology in which an on-screen 3D image moves in response to the motion of a printed marker image.
a) (Variable) Data Driven Print
b) 3D Printing
c) Augmented Reality (AR)
d) Quick Response Codes (QR)

Which printing process transfers images directly to a variety of media without the requirement of a plate?
a) Planography (Offset Lithography)
b) Intaglio (Gravure)
c) Porous (Screen)
d) Impactless (Digital)

Which printing process were the image area is sunken into the image carrier.
a) Planography (Offset Lithography)
b) Relief (Flexography)
c) Intaglio (Gravure)
d) Porous (Screen)

Which printing process is basically a stencil process, in which an image carrier is attached to a screen and ink is forced through the open mesh areas.
a) Planography (Offset Lithography)
b) Relief (Flexography)
c) Intaglio (Gravure)
d) Porous (Screen)

Which printing process is from a flat surface, and is based on the concept that water and oil do not readily mix.
a) Planography (Offset Lithography)
b) Relief (Flexography)
c) Intaglio (Gravure)
d) Porous (Screen)

Which printing process requires a raised image. Ink is spread onto the raised image areas, and transferred to paper by direct pressure.
a) Planography (Offset Lithography)
b) Relief (Flexography)
c) Intaglio (Gravure)
d) Porous (Screen)

Which is the LEAST likely to be offered as a product or service by the graphic communications industry?
a) Book production
b) Web development
c) Software design
d) Graphic design

Which is NOT an advantage of using direct mail for advertising?
a) It can be personalized to the individual consumer
b) Large groups of consumers can be targeted
c) It is very inexpensive compared to email
d) It can be integrated with social media and direct mail

What type of print provider would be located at the site of a college or university?
a) Commercial printer
b) Quick printing
c) In-plant
d) Book Printing

Which of the following products or services does the graphic communications industry NOT provide to its customers?
a) Direct mail promotions
b) Commercial interior design
c) Consumer goods packaging
d) Children's books

Which printing process would print cereal boxes?
a) Relief (Letterpress or Flexography)
b) Intaglio (Gravure)
c) Planography (Offset Lithography)
d) Porous (Screen)

Which printing process is typically used for high-volume printing, such as with magazines, books and newspapers?
a) Relief (Letterpress or Flexography)
b) Intaglio (Gravure)
c) Planography (Offset Lithography)
d) Porous (Screen)

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