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When you start planning, what essential purpose makes the company different from others?
Mission statement
Strategic plans
Planning
Concentrated marketing
Mission
Differentiated marketing
Salt
Relationship marketing
Consumers are better served as a result of ___.
Mission statement
Strategic plans
Planning
Concentrated marketing
Mission
Differentiated marketing
Salt
Relationship marketing
If your company decides to focus on a smaller target market instead of trying to sell its products to the entire marketing, it is called...
Mission statement
Strategic plans
Planning
Concentrated marketing
Mission
Differentiated marketing
Salt
Relationship marketing
If you anticipate the future and choose a course of action for achieving the objective, it is known as...
Mission statement
Strategic plans
Planning
Concentrated marketing
Mission
Differentiated marketing
Salt
Relationship marketing
Objectives or goals are derived from what?
Mission statement
Strategic plans
Planning
Concentrated marketing
Mission
Differentiated marketing
Salt
Relationship marketing
The best market for an undifferentiated marketing strategy would be...
Mission statement
Strategic plans
Planning
Concentrated marketing
Mission
Differentiated marketing
Salt
Relationship marketing
If the organization has objectives that will have a major impact for five or more years, they are called what?
Mission statement
Strategic plans
Planning
Concentrated marketing
Mission
Differentiated marketing
Salt
Relationship marketing
If an organization attempts to develop a long-term, cost effective link with individual customers for mutual benefit, it is referred to as what?
Mission statement
Strategic plans
Planning
Concentrated marketing
Mission
Differentiated marketing
Salt
Relationship marketing
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