Ch. 11.1

Match it! Select the correct answer from the pull down...Good luck!

Services cannot be stored for later use.

Something that cannot be touched

Written document that states the quality of a product with a promise to correct certain problems that might occur.

Group of closely related products within the product mix.

Service cannot be separated from the person who performs it.

Number of product items within a product line.

Specific model, color, or size of products in a line.

All the goods and services that a business sells.