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A major food service company was trying to come up with a new idea for a candy item. The marketing manager brought her team together for an ideation session. Mandy laid all the company’s candy items on a table, in a row, and started matching up candi
braindrawing method draw diagrams and pictures, and in the mind mapping method you write down words and draw lines to words
compete
morphological analysis
braindrawing
a problem
Substitute products
who, what, when, where, how, and why.
a problem
What is the difference between braindrawing and mind mapping?
braindrawing method draw diagrams and pictures, and in the mind mapping method you write down words and draw lines to words
compete
morphological analysis
braindrawing
a problem
Substitute products
who, what, when, where, how, and why.
a problem
A major shopping mall management company wanted to create a new idea for a shopping mall in a rural community. Terrance, the marketing manager, called in the marketing team members to a conference room that had an easel with chart paper and colored m
braindrawing method draw diagrams and pictures, and in the mind mapping method you write down words and draw lines to words
compete
morphological analysis
braindrawing
a problem
Substitute products
who, what, when, where, how, and why.
a problem
The questions on each point of the starbursting star are:
braindrawing method draw diagrams and pictures, and in the mind mapping method you write down words and draw lines to words
compete
morphological analysis
braindrawing
a problem
Substitute products
who, what, when, where, how, and why.
a problem
The economy affects our business negatively.
braindrawing method draw diagrams and pictures, and in the mind mapping method you write down words and draw lines to words
compete
morphological analysis
braindrawing
a problem
Substitute products
who, what, when, where, how, and why.
a problem
We aren’t running our business in the correct manner.
braindrawing method draw diagrams and pictures, and in the mind mapping method you write down words and draw lines to words
compete
morphological analysis
braindrawing
a problem
Substitute products
who, what, when, where, how, and why.
a problem
A high school cafeteria identified a problem with students wasting food. The principal called the school improvement team together for a problem-solving session. The team began listing food items that students might like better than the ones they wer
braindrawing method draw diagrams and pictures, and in the mind mapping method you write down words and draw lines to words
compete
morphological analysis
braindrawing
a problem
Substitute products
who, what, when, where, how, and why.
a problem
A business that says it tries harder because its product is not number one, is using product positioning to achieve which goal?
braindrawing method draw diagrams and pictures, and in the mind mapping method you write down words and draw lines to words
compete
morphological analysis
braindrawing
a problem
Substitute products
who, what, when, where, how, and why.
a problem
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