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A sporting goods store decides to sell it product on the internet based on customer wants.
concentrated strategy
Distribution
Selling
Product and Service Management
Distribution
Financing
Pricing
Marketing Information Management
A retail store employee puts a pair of shoes on a customer’s feet asks how they feel.
concentrated strategy
Distribution
Selling
Product and Service Management
Distribution
Financing
Pricing
Marketing Information Management
An electronics manufacturer decides to add satellite radio product line to its product mix based on customer needs.
concentrated strategy
Distribution
Selling
Product and Service Management
Distribution
Financing
Pricing
Marketing Information Management
An apparel manufacturer signs a contract with a company that specializes in shipping imported goods.
concentrated strategy
Distribution
Selling
Product and Service Management
Distribution
Financing
Pricing
Marketing Information Management
A furniture store offers its customers 0% interest on its financing plans for 6 months
concentrated strategy
Distribution
Selling
Product and Service Management
Distribution
Financing
Pricing
Marketing Information Management
A business that concentrates on meeting the needs of a narrowly defined market, segment is using which target market strategy
concentrated strategy
Distribution
Selling
Product and Service Management
Distribution
Financing
Pricing
Marketing Information Management
A team of workers approach customers in the mall to ask them their opinion about a new coffee product they are test marketing.
concentrated strategy
Distribution
Selling
Product and Service Management
Distribution
Financing
Pricing
Marketing Information Management
A department store offer its customers layaway during the Christmas season.
concentrated strategy
Distribution
Selling
Product and Service Management
Distribution
Financing
Pricing
Marketing Information Management
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