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True or False. All products use the same marketing strategy.
Collect customers' responses
Place
It is sold in the marketplace
True
what specific, defined gropus of people want and need
Promotion
False
Understanding what people want to buy
Which of the following is NOT true of a prototype?
Collect customers' responses
Place
It is sold in the marketplace
True
what specific, defined gropus of people want and need
Promotion
False
Understanding what people want to buy
Marketing is used to find out if there is a demand for a product
Collect customers' responses
Place
It is sold in the marketplace
True
what specific, defined gropus of people want and need
Promotion
False
Understanding what people want to buy
Which of the following is crucial in marketing a product successfully?
Collect customers' responses
Place
It is sold in the marketplace
True
what specific, defined gropus of people want and need
Promotion
False
Understanding what people want to buy
In order to decide how and what to sell, companies need to know
Collect customers' responses
Place
It is sold in the marketplace
True
what specific, defined gropus of people want and need
Promotion
False
Understanding what people want to buy
What is the goal of test-marketing?
Collect customers' responses
Place
It is sold in the marketplace
True
what specific, defined gropus of people want and need
Promotion
False
Understanding what people want to buy
Which of the 4 P's includes distribution?
Collect customers' responses
Place
It is sold in the marketplace
True
what specific, defined gropus of people want and need
Promotion
False
Understanding what people want to buy
Advertising happens during which marketing function
Collect customers' responses
Place
It is sold in the marketplace
True
what specific, defined gropus of people want and need
Promotion
False
Understanding what people want to buy
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