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1. Information about sponsorship, cost, marketing opportunities, and audience demographics are examples of information
discourage counterfeiting activities
Team colors and team name
included in a sponsorship proposal
Timeless
Redesign logos
exclusive
brand recognition
It should be clear and simple
4. When creating tickets for a sport/event, organizations often embed special watermarks into the ticket design to
discourage counterfeiting activities
Team colors and team name
included in a sponsorship proposal
Timeless
Redesign logos
exclusive
brand recognition
It should be clear and simple
1. What do some professional sport teams do to promote renewed interest in a team that is losing support from fans?
discourage counterfeiting activities
Team colors and team name
included in a sponsorship proposal
Timeless
Redesign logos
exclusive
brand recognition
It should be clear and simple
3. What rule of thumb will help event/sport marketers develop a memorable logo?
discourage counterfeiting activities
Team colors and team name
included in a sponsorship proposal
Timeless
Redesign logos
exclusive
brand recognition
It should be clear and simple
2. Which of the following are the most important considerations when designing a basketball team's logo:
discourage counterfeiting activities
Team colors and team name
included in a sponsorship proposal
Timeless
Redesign logos
exclusive
brand recognition
It should be clear and simple
3. If Coca-Cola is the only soft-drink sponsor of your favorite team, Coca-Cola is considered a(n) ____________ sponsor
discourage counterfeiting activities
Team colors and team name
included in a sponsorship proposal
Timeless
Redesign logos
exclusive
brand recognition
It should be clear and simple
4. When NASCAR fans list the sponsors featured on their favorite driver's car or clothing, they are demonstrating
discourage counterfeiting activities
Team colors and team name
included in a sponsorship proposal
Timeless
Redesign logos
exclusive
brand recognition
It should be clear and simple
5. Which of the following is a characteristic of an effective sport/event logo:
discourage counterfeiting activities
Team colors and team name
included in a sponsorship proposal
Timeless
Redesign logos
exclusive
brand recognition
It should be clear and simple
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