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While shopping at the mall, Morissa is asked her opinion of different brands of shampoo. Which marketing function is this?
$578.55
Product/Service management
decreased variety of consumer goods
adjust prices
pricing
Finding out what a buyer wants.
channel management
Marketing-information management
Which marketing function involves creating the correct product mix for a business?
$578.55
Product/Service management
decreased variety of consumer goods
adjust prices
pricing
Finding out what a buyer wants.
channel management
Marketing-information management
The marketing function that is responsible for the flow of goods or services from the producer to the customer is
$578.55
Product/Service management
decreased variety of consumer goods
adjust prices
pricing
Finding out what a buyer wants.
channel management
Marketing-information management
Making both buyers and sellers feel they are getting good value is part of the __________ function of marketing
$578.55
Product/Service management
decreased variety of consumer goods
adjust prices
pricing
Finding out what a buyer wants.
channel management
Marketing-information management
According to the marketing concept, which option demonstrates customer orientation?
$578.55
Product/Service management
decreased variety of consumer goods
adjust prices
pricing
Finding out what a buyer wants.
channel management
Marketing-information management
A product being in great demand is a factor that might encourage businesses to
$578.55
Product/Service management
decreased variety of consumer goods
adjust prices
pricing
Finding out what a buyer wants.
channel management
Marketing-information management
Which would probably result if a business reduced its marketing costs?
$578.55
Product/Service management
decreased variety of consumer goods
adjust prices
pricing
Finding out what a buyer wants.
channel management
Marketing-information management
A travel agency usually offers vacation packages starting at $399.00. The manager has determined that its operation expenses have increased; therefore, it will increase its markup by 45%. What will be the new starting price for a vacation package?
$578.55
Product/Service management
decreased variety of consumer goods
adjust prices
pricing
Finding out what a buyer wants.
channel management
Marketing-information management
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