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The methods used to distribute the product to the customers
Demographics
Marketing
Rational Motivation
Target Marketing
Place
Product
Patronage motivation
Emotional Motivation
When consumers buy products because they feel a sense of loyalty to the company, store, or brand.
Demographics
Marketing
Rational Motivation
Target Marketing
Place
Product
Patronage motivation
Emotional Motivation
When consumers buy products because of a real or perceived way that it makes them feel.
Demographics
Marketing
Rational Motivation
Target Marketing
Place
Product
Patronage motivation
Emotional Motivation
The process of planning, pricing, promoting, selling, and distributing ideas, goods, and services.
Demographics
Marketing
Rational Motivation
Target Marketing
Place
Product
Patronage motivation
Emotional Motivation
Facts about the population, including age, gender, location, and income.
Demographics
Marketing
Rational Motivation
Target Marketing
Place
Product
Patronage motivation
Emotional Motivation
Marketing strategy that helps companies focus on the people most likely to buy their goods or services.
Demographics
Marketing
Rational Motivation
Target Marketing
Place
Product
Patronage motivation
Emotional Motivation
The good or service you are selling
Demographics
Marketing
Rational Motivation
Target Marketing
Place
Product
Patronage motivation
Emotional Motivation
When consumers buy products out of a logical process. They comparison shop, gather information.
Demographics
Marketing
Rational Motivation
Target Marketing
Place
Product
Patronage motivation
Emotional Motivation
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