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Advantages of using secondary data include the following except
strengths and weaknesses
expand operations into one new market
opportunities and threats
applicability to specific situations
they should be broad, the general statements about what a brand wants to be, do, or become
government deregulation
branded merchandise geared towards females
social media
In a SWOT analysis, the ________ are internal characteristics or issues in the sports property.
strengths and weaknesses
expand operations into one new market
opportunities and threats
applicability to specific situations
they should be broad, the general statements about what a brand wants to be, do, or become
government deregulation
branded merchandise geared towards females
social media
In a SWOT analysis, the ________ are external to the firms and indicate occurrences or trends taking place beyond the walls of the organization.
strengths and weaknesses
expand operations into one new market
opportunities and threats
applicability to specific situations
they should be broad, the general statements about what a brand wants to be, do, or become
government deregulation
branded merchandise geared towards females
social media
The following statements about good objectives are true except
strengths and weaknesses
expand operations into one new market
opportunities and threats
applicability to specific situations
they should be broad, the general statements about what a brand wants to be, do, or become
government deregulation
branded merchandise geared towards females
social media
Methods of collecting primary data include the following except
strengths and weaknesses
expand operations into one new market
opportunities and threats
applicability to specific situations
they should be broad, the general statements about what a brand wants to be, do, or become
government deregulation
branded merchandise geared towards females
social media
In terms of marketing to women, an area where sports properties have made significant progress is
strengths and weaknesses
expand operations into one new market
opportunities and threats
applicability to specific situations
they should be broad, the general statements about what a brand wants to be, do, or become
government deregulation
branded merchandise geared towards females
social media
Anthony is reviewing the SWOT analysis conducted by his marketing team. The following were identified as threats. Which one is not a threat?
strengths and weaknesses
expand operations into one new market
opportunities and threats
applicability to specific situations
they should be broad, the general statements about what a brand wants to be, do, or become
government deregulation
branded merchandise geared towards females
social media
The following are examples of communication objectives except
strengths and weaknesses
expand operations into one new market
opportunities and threats
applicability to specific situations
they should be broad, the general statements about what a brand wants to be, do, or become
government deregulation
branded merchandise geared towards females
social media
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