Review Game Zone
Games
Test
Preview
Back
Match it!
Match it! Select the correct answer from the pull down...Good luck!
The promoters of an extreme-sports weekend would most likely target which of the following
encourage action.
demographics
an endorsement.
adapt promotional messages for each market.
young men, ages 12-34
psychographics
niche market
out-of-home
Males between the ages of 18-35 who are sports-minded and live in Orlando, Florida is an example of a
encourage action.
demographics
an endorsement.
adapt promotional messages for each market.
young men, ages 12-34
psychographics
niche market
out-of-home
Which of the following is a factor that sports and entertainment marketers consider when targeting customers for a specific event
encourage action.
demographics
an endorsement.
adapt promotional messages for each market.
young men, ages 12-34
psychographics
niche market
out-of-home
After a volleyball player wins a gold medal in the summer Olympics, a sunscreen manufacturer pays the athlete to appear in its television commercials and magazine advertisements. This is an example of
encourage action.
demographics
an endorsement.
adapt promotional messages for each market.
young men, ages 12-34
psychographics
niche market
out-of-home
Advertising copy that states Only 3 days left is trying to
encourage action.
demographics
an endorsement.
adapt promotional messages for each market.
young men, ages 12-34
psychographics
niche market
out-of-home
When a performer expands into international markets, an important consideration for his/her promotional efforts is that it is often necessary to
encourage action.
demographics
an endorsement.
adapt promotional messages for each market.
young men, ages 12-34
psychographics
niche market
out-of-home
When a sport marketer considers factors such as lifestyles and interest levels in a specific sport, s/he is segmenting a market on the basis of
encourage action.
demographics
an endorsement.
adapt promotional messages for each market.
young men, ages 12-34
psychographics
niche market
out-of-home
Repeated exposure to the largest, most diverse population of people is a benefit of ___________ advertising
encourage action.
demographics
an endorsement.
adapt promotional messages for each market.
young men, ages 12-34
psychographics
niche market
out-of-home
Check it!