NEW Marketing 1.01

Match it! Select the correct answer from the pull down...Good luck!

what are the 5 value added utilities

segmenting an audience based on measurable characteristics such as age, gender, race, and income is

What does the selling function involve that makes it so important?

Paul's plant food is losing its popularity among his customer base. What marketing function would come up with the improved product?

segmenting an audience based on where they live is

By increasing awareness of the need for environmental controls, what has marketing done?

After the popularity of a product dropped, the business needed a new product to promote that would help to improve its image. Which marketing function would come up with the new product?

What does applying the customer-orientation element of the marketing concept enable the business to do?