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What does applying the customer-orientation element of the marketing concept enable the business to do?
Achieving planned goals
Marketing research
Learn the features unique to the brands s/he sells
Offer products that consumers want to buy
promotion
Contacting customers
hankling complaints
Product/Service management
What does a salesperson need to do to be successful in selling?
Achieving planned goals
Marketing research
Learn the features unique to the brands s/he sells
Offer products that consumers want to buy
promotion
Contacting customers
hankling complaints
Product/Service management
What type of duties do customer-service professionals often perform?
Achieving planned goals
Marketing research
Learn the features unique to the brands s/he sells
Offer products that consumers want to buy
promotion
Contacting customers
hankling complaints
Product/Service management
What does the selling function involve that makes it so important?
Achieving planned goals
Marketing research
Learn the features unique to the brands s/he sells
Offer products that consumers want to buy
promotion
Contacting customers
hankling complaints
Product/Service management
What is the marketing function that provides information to consumers that will assist them in making a decision to purchase a good or service?
Achieving planned goals
Marketing research
Learn the features unique to the brands s/he sells
Offer products that consumers want to buy
promotion
Contacting customers
hankling complaints
Product/Service management
What is the overall reason that marketing strategies are designed and implemented?
Achieving planned goals
Marketing research
Learn the features unique to the brands s/he sells
Offer products that consumers want to buy
promotion
Contacting customers
hankling complaints
Product/Service management
Paul's plant food is losing its popularity among his customer base. What marketing function would come up with the improved product?
Achieving planned goals
Marketing research
Learn the features unique to the brands s/he sells
Offer products that consumers want to buy
promotion
Contacting customers
hankling complaints
Product/Service management
What marketing career involves determining why customers do what they do?
Achieving planned goals
Marketing research
Learn the features unique to the brands s/he sells
Offer products that consumers want to buy
promotion
Contacting customers
hankling complaints
Product/Service management
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