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F.O.R.M. questions are used in the Connect Phase to build rapport. What does F.O.R.M. stand for?
enthusiasm & making a personal connection with the guest is key to selling
greet the guest within 10 seconds, coming around the desk to welcome & thank them for coming in
To create a warm and welcoming environment, where everyone is part of the Mattress Firm family
making a personal connection
Using names personalizes the guest's experience
Family, Occupation, Recreation, Motivation
People buy from people they like
selling the sale with ENTHUSIASM!!!
The second step in the FirmFive Connect Phase is all about:
enthusiasm & making a personal connection with the guest is key to selling
greet the guest within 10 seconds, coming around the desk to welcome & thank them for coming in
To create a warm and welcoming environment, where everyone is part of the Mattress Firm family
making a personal connection
Using names personalizes the guest's experience
Family, Occupation, Recreation, Motivation
People buy from people they like
selling the sale with ENTHUSIASM!!!
A guest enters your door! Based upon the 1st step in the FirmFive Connect Phase, you should:
enthusiasm & making a personal connection with the guest is key to selling
greet the guest within 10 seconds, coming around the desk to welcome & thank them for coming in
To create a warm and welcoming environment, where everyone is part of the Mattress Firm family
making a personal connection
Using names personalizes the guest's experience
Family, Occupation, Recreation, Motivation
People buy from people they like
selling the sale with ENTHUSIASM!!!
Why might we introduce other sales associates during the FirmFive Connect Phase?
enthusiasm & making a personal connection with the guest is key to selling
greet the guest within 10 seconds, coming around the desk to welcome & thank them for coming in
To create a warm and welcoming environment, where everyone is part of the Mattress Firm family
making a personal connection
Using names personalizes the guest's experience
Family, Occupation, Recreation, Motivation
People buy from people they like
selling the sale with ENTHUSIASM!!!
We follow the FirmFive Connect Phase because we know that most importantly:
enthusiasm & making a personal connection with the guest is key to selling
greet the guest within 10 seconds, coming around the desk to welcome & thank them for coming in
To create a warm and welcoming environment, where everyone is part of the Mattress Firm family
making a personal connection
Using names personalizes the guest's experience
Family, Occupation, Recreation, Motivation
People buy from people they like
selling the sale with ENTHUSIASM!!!
The third and final step in the FirmFive Connect Phase is:
enthusiasm & making a personal connection with the guest is key to selling
greet the guest within 10 seconds, coming around the desk to welcome & thank them for coming in
To create a warm and welcoming environment, where everyone is part of the Mattress Firm family
making a personal connection
Using names personalizes the guest's experience
Family, Occupation, Recreation, Motivation
People buy from people they like
selling the sale with ENTHUSIASM!!!
Why do we make a personal connection with our guests immediately when they enter our stores?
enthusiasm & making a personal connection with the guest is key to selling
greet the guest within 10 seconds, coming around the desk to welcome & thank them for coming in
To create a warm and welcoming environment, where everyone is part of the Mattress Firm family
making a personal connection
Using names personalizes the guest's experience
Family, Occupation, Recreation, Motivation
People buy from people they like
selling the sale with ENTHUSIASM!!!
Why do we exchange names during the Connect Phase of the FirmFive Buying Process?
enthusiasm & making a personal connection with the guest is key to selling
greet the guest within 10 seconds, coming around the desk to welcome & thank them for coming in
To create a warm and welcoming environment, where everyone is part of the Mattress Firm family
making a personal connection
Using names personalizes the guest's experience
Family, Occupation, Recreation, Motivation
People buy from people they like
selling the sale with ENTHUSIASM!!!
Check it!