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Fashion 5.0
Test Description: Fashion 5.0
Instructions: Answer all questions to get your test result.
1) An example of the greeting approach used in the retail selling process is:
A
“Which sweater do you like best?”
B
“May I help you find a certain size?”
C
“Good afternoon, Ms. Edwards.”
D
“We have a great selection of leather handbags.”
2) Dan receives pay and benefits for his work accomplished. Which consideration is he receiving?
A
sales quotas
B
compensation
C
commission
D
insurance
3) A salesperson assists a customer with the purchase of a dress. She explains to the customer that the vertical stripes help make people look taller. This is an example of which action?
A
Translating product features into benefits
B
Questioning to determine customer needs
C
Actively involving the customer in the presentation
D
Allowing the salesperson to express her opinion
4) Courtesy, interest, helpfulness, and tolerance are which essential expectations of sales associates?
A
Characteristics necessary for positive customer relations
B
Free services offered by many companies as a way to encourage sales
C
Verbal communication skills
D
Incentives to build employee relations
5) A decided customer displays which characteristic?
A
Knows exactly what he/she wants and why
B
Wants to browse
C
Has a need but has not identified a product to meet that need
D
Needs the salesperson to make recommendations
6) Nordstrom department store distinguishes itself from other department stores by providing exceptional service and exceeding customer’s expectations. Nordstrom uses which type of selling?
A
Communication
B
Customer-oriented
C
sales oriented
D
High pressured
7) When a person provides the speaker with feedback indicating the message has been received and is understood, he/she is demonstrating:
A
unethical behavior
B
active listening skills.
C
the utility principle.
D
standards
8) Customers who purchase fashion items quickly are classified as which type of customer?
A
Decided
B
casual
C
emotional
D
undecided
9) Mike approached a customer looking at men’s dress suits and said, “These are on sale for 20% off for the next three days.” Which sales approach is Mike using?
A
combination
B
greeting
C
Opening
D
Merchandise
10) An example of verbal communication is:
A
facial expressions.
B
eye contact.
C
active listening
D
hand gestures
*select an answer for all questions
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