Review Game Zone
Flash Cards
(current)
Games
Teachers
Search
New Marketing 1.04 - 1.05
Test Description: New Marketing 1.04 - 1.05
Instructions: Answer all questions to get your test result.
1) Secondary research is:
A
obtained from research previously conducted.
B
collected for the first time by the researcher.
C
collected by administering a survey
D
obtained from interviewing someone.
2) What was the name of the first search engine?
A
Jude
B
Veronica
C
Google
D
Archie
3) A request for information is also called a/an:
A
query.
B
study guide
C
answer
D
web crawler
4) When conducting research, a student should:
A
never use a search engine.
B
use only the search engine that they are most familiar with.
C
only use one search engine.
D
use multiple search engines.
5) The reliability of a search result is:
A
the degree to which the results are inaccurate.
B
the degree to which the results are consistent.
C
the degree to which the results are accurate.
D
the degree to which the results disprove your theory.
6) Primary research is:
A
collected for the first time by the researcher.
B
collected by visiting a library.
C
obtained from a government source.
D
obtained from an Internet search.
7) What company launched its instant messenger chat service with the greeting, “You’ve got mail”?
A
Apple
B
Bing
C
Microsoft
D
AOL
8) What is the difference between the Internet and the World Wide Web?
A
The World Wide Web is older.
B
The World Wide Web contains images and text.
C
The World Wide Web is the same as the Internet.
D
The Internet came after the World Wide Web.
9) Validity of a search result is:
A
the degree to which the results are accurate.
B
the degree to which the results are reproducible.
C
the degree to which the results are inaccurate.
D
the degree to which the results disprove your theory.
10) During what year/years did the World Wide Web begin?
A
1930-1950
B
1940-1950
C
1910-1920
D
1989-1999
11) A Web crawler is:
A
an Internet bot that browses the Web to find and file information.
B
a virus on your computer.
C
an insect that eats the wires on your computer.
D
a researcher who creates surveys online.
12) Conducting a survey to gather information is:
A
survey research
B
primary research.
C
tertiary research
D
secondary research.
13) If a company purchases survey results, this is called:
A
ethnographic research.
B
secondary research.
C
primary research.
D
observational research.
*select an answer for all questions
Check Results & Get Answers
Play Games with the Questions Above
Teachers: Create FREE classroom games with your questions
Click for more info!
©2007-2024
ReviewGameZone.com
|
About
|
Privacy
|
Contact
|
Terms
|
Site Map
WAIT! Find what you needed?
×
Still Looking for the Answers?
Have Another Question?
Play a Review Game with These Questions?
Want to Make Your Own Test Like This One?