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Bass Pro Shops has a big display showing all the new fishing gear that has just arrived. Which type of display is it using?
balance
promotional
press release
budget
promotional
Promotional
visual merchandising.
Celebrity appearance
Belk created a display featuring a new line of holiday attire. This is an example of which type of interior display?
balance
promotional
press release
budget
promotional
Promotional
visual merchandising.
Celebrity appearance
Jessica Simpson appeared in the Carolina Place Mall Belk for an autograph session and to sing one song. This is an example of which type of event?
balance
promotional
press release
budget
promotional
Promotional
visual merchandising.
Celebrity appearance
A written news story sent as publicity to a newspaper or magazine is a:
balance
promotional
press release
budget
promotional
Promotional
visual merchandising.
Celebrity appearance
Lydia was unsure what to buy her brother for his birthday. When she passed Hollister, a clothing store, she noticed a leather jacket in the store window with a 20% off sign. This is an example of which type of display?
balance
promotional
press release
budget
promotional
Promotional
visual merchandising.
Celebrity appearance
An attractive, appealing display of merchandise combined with effective store layout and decor is:
balance
promotional
press release
budget
promotional
Promotional
visual merchandising.
Celebrity appearance
A display in which one side is a mirror image of the other illustrates which principle of design?
balance
promotional
press release
budget
promotional
Promotional
visual merchandising.
Celebrity appearance
Anthony plans to spend $5,000 on a television commercial and $2,500 on a newspaper ad this holiday season to stimulate store traffic. This information would be found in which component of the promotional plan?
balance
promotional
press release
budget
promotional
Promotional
visual merchandising.
Celebrity appearance
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