Marketing I Review 2.01-2.03 Study Guides

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Through sales, products are transferred to consumers who can then use them. This is an example of which role of selling?

Using selling to satisfy customers' needs or desires should ensure that the salesperson and the business will both benefit over time from which action or actions?

What does a salesperson need to do to be successful in selling?

Which is a presale opportunity for salespeople to provide customer service?

Which is an effective follow-up activity that salespeople can use to provide good service and develop strong relationships with customers?

What can salespeople do to maintain good relationships with existing customers?

Which antitrust regulatory act would prevent a business from randomly offering discounts to whomever it chose?

What should a salesperson do when dealing with a customer who wants to return an unsatisfactory item?