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What should every sport organization do before registering a trademark?
Conduct a trademark search for conflicting/similar marks
sales
attract customers
reach a large audience.
agency has an objective view of the marketplace
copywriting services.
Promotional mix
reinforce
What is the primary factor that marketers must consider when allocating funds to the promotional budget?
Conduct a trademark search for conflicting/similar marks
sales
attract customers
reach a large audience.
agency has an objective view of the marketplace
copywriting services.
Promotional mix
reinforce
Which of the following might a business lose if it fails to inform its employees about the goods and services being promoted:
Conduct a trademark search for conflicting/similar marks
sales
attract customers
reach a large audience.
agency has an objective view of the marketplace
copywriting services.
Promotional mix
reinforce
One reason why many businesses contract with advertising agencies is to obtain
Conduct a trademark search for conflicting/similar marks
sales
attract customers
reach a large audience.
agency has an objective view of the marketplace
copywriting services.
Promotional mix
reinforce
Many businesses coordinate a wide variety of promotional activities such as advertising, special events, and displays in order to
Conduct a trademark search for conflicting/similar marks
sales
attract customers
reach a large audience.
agency has an objective view of the marketplace
copywriting services.
Promotional mix
reinforce
One of the benefits to a business of using an advertising agency is that the
Conduct a trademark search for conflicting/similar marks
sales
attract customers
reach a large audience.
agency has an objective view of the marketplace
copywriting services.
Promotional mix
reinforce
A business that uses advertised specials to attract customer interest should use displays to __________ that interest.
Conduct a trademark search for conflicting/similar marks
sales
attract customers
reach a large audience.
agency has an objective view of the marketplace
copywriting services.
Promotional mix
reinforce
A business coordinates its advertising, visual merchandising, and special events in order to
Conduct a trademark search for conflicting/similar marks
sales
attract customers
reach a large audience.
agency has an objective view of the marketplace
copywriting services.
Promotional mix
reinforce
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