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All of the following are examples of sales promotions except
generic
a discount for retailers
a paper manufacturer sells paper to printers for printing books for publishing companies
sponsoring a little league team
a very low-priced item used to attract customers
newspaper article about a new product
a company sells goods to a wholesaler
advertising, personal selling, publicity, and sales promotion
A product that has no brand name, usually comes in a plain package or wrapper, and is often sold for less than a name brand product is a
generic
a discount for retailers
a paper manufacturer sells paper to printers for printing books for publishing companies
sponsoring a little league team
a very low-priced item used to attract customers
newspaper article about a new product
a company sells goods to a wholesaler
advertising, personal selling, publicity, and sales promotion
An example of a push promotion would be
generic
a discount for retailers
a paper manufacturer sells paper to printers for printing books for publishing companies
sponsoring a little league team
a very low-priced item used to attract customers
newspaper article about a new product
a company sells goods to a wholesaler
advertising, personal selling, publicity, and sales promotion
A loss leader is
generic
a discount for retailers
a paper manufacturer sells paper to printers for printing books for publishing companies
sponsoring a little league team
a very low-priced item used to attract customers
newspaper article about a new product
a company sells goods to a wholesaler
advertising, personal selling, publicity, and sales promotion
An example of publicity is a
generic
a discount for retailers
a paper manufacturer sells paper to printers for printing books for publishing companies
sponsoring a little league team
a very low-priced item used to attract customers
newspaper article about a new product
a company sells goods to a wholesaler
advertising, personal selling, publicity, and sales promotion
The four main promotional activities are
generic
a discount for retailers
a paper manufacturer sells paper to printers for printing books for publishing companies
sponsoring a little league team
a very low-priced item used to attract customers
newspaper article about a new product
a company sells goods to a wholesaler
advertising, personal selling, publicity, and sales promotion
All of the following are examples of a direct distribution channel except
generic
a discount for retailers
a paper manufacturer sells paper to printers for printing books for publishing companies
sponsoring a little league team
a very low-priced item used to attract customers
newspaper article about a new product
a company sells goods to a wholesaler
advertising, personal selling, publicity, and sales promotion
All of the following are examples of retailers except
generic
a discount for retailers
a paper manufacturer sells paper to printers for printing books for publishing companies
sponsoring a little league team
a very low-priced item used to attract customers
newspaper article about a new product
a company sells goods to a wholesaler
advertising, personal selling, publicity, and sales promotion
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