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Rachel is selling program advertisements for a marching band competition that her high school is hosting. Which of the following sales prospects is most likely to purchase ad space in the program?
generate revenue.
on the back of tickets
rider terms.
advertisement specifications.
Local music shop
develop a list of local businesses to contact.
A rock star signs copies of his/her latest CD at a store's grand opening.
stimulate interest in an event
To increase revenue, professional baseball and football teams often sell advertising that appears
generate revenue.
on the back of tickets
rider terms.
advertisement specifications.
Local music shop
develop a list of local businesses to contact.
A rock star signs copies of his/her latest CD at a store's grand opening.
stimulate interest in an event
A primary reason that sport/event marketers sell advertising space in their programs is to
generate revenue.
on the back of tickets
rider terms.
advertisement specifications.
Local music shop
develop a list of local businesses to contact.
A rock star signs copies of his/her latest CD at a store's grand opening.
stimulate interest in an event
When making appearances at special events, a well-known rock star asks that the event organizer to pay for the air travel, lodging, and meals for his/her band and back-up singers. These requirements are examples of
generate revenue.
on the back of tickets
rider terms.
advertisement specifications.
Local music shop
develop a list of local businesses to contact.
A rock star signs copies of his/her latest CD at a store's grand opening.
stimulate interest in an event
To sell advertising space in an event program, the first thing Kyle should do is
generate revenue.
on the back of tickets
rider terms.
advertisement specifications.
Local music shop
develop a list of local businesses to contact.
A rock star signs copies of his/her latest CD at a store's grand opening.
stimulate interest in an event
When selling advertising space in sport/event programs, it is important for marketers to give their customers the
generate revenue.
on the back of tickets
rider terms.
advertisement specifications.
Local music shop
develop a list of local businesses to contact.
A rock star signs copies of his/her latest CD at a store's grand opening.
stimulate interest in an event
Which of the following is an example of a business using a celebrity's appearance to attract customers to an event:
generate revenue.
on the back of tickets
rider terms.
advertisement specifications.
Local music shop
develop a list of local businesses to contact.
A rock star signs copies of his/her latest CD at a store's grand opening.
stimulate interest in an event
After event organizers released information to the press that a well-known country singer will perform at an upcoming fundraiser, ticket sales for the event increased dramatically. This situation exemplifies how a celebrity appearance can
generate revenue.
on the back of tickets
rider terms.
advertisement specifications.
Local music shop
develop a list of local businesses to contact.
A rock star signs copies of his/her latest CD at a store's grand opening.
stimulate interest in an event
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