NEW Fashion 3.01

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What distribution path do most fashion items take?

The Farmer’s Daughter built a new distribution center to store merchandise featured in their mail- order catalog. This is a:

Daydreams Boutique placed a full-page ad in The Coastland Times. This is an example of which marketing mix element?

Which marketing function is important because it determines how much profit a business will make?

Jewelry stores emphasize personal contact with their customers in order to better determine and respond to customer needs and wants. This is an example of which marketing function?

What type of market segmentation is being used when a company develops a separate marketing mix for people living in the U.S., Canada, and Mexico?

For which product would psychographic segmentation MOST LIKELY be used?

If Victoria’s Secret were to put all customer purchases in pink and white bags with the Victoria’s Secret logo printed on the bag. This would be an example of which marketing mix element?