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What is the Federal Trade Commission (FTC)?
The ad read: “Use the latest and greatest, the best of the best, use On Cue deodorant.”
An agency that regulates advertising to ensure that ads are fair and accurate
The way in which a store or place of business is decorated
Printed advertising sent by mail to consumers’ homes
A partial refund of a product’s purchase price
Using advertising sponsorships to pay the costs of publishing the school newspaper
Graphics or symbols that represent a company, used to identify products
Catchy songs, rhymes, phrases used to help consumers remember products
What is a slogan/jingle?
The ad read: “Use the latest and greatest, the best of the best, use On Cue deodorant.”
An agency that regulates advertising to ensure that ads are fair and accurate
The way in which a store or place of business is decorated
Printed advertising sent by mail to consumers’ homes
A partial refund of a product’s purchase price
Using advertising sponsorships to pay the costs of publishing the school newspaper
Graphics or symbols that represent a company, used to identify products
Catchy songs, rhymes, phrases used to help consumers remember products
Which is an example of hidden fears advertising?
The ad read: “Use the latest and greatest, the best of the best, use On Cue deodorant.”
An agency that regulates advertising to ensure that ads are fair and accurate
The way in which a store or place of business is decorated
Printed advertising sent by mail to consumers’ homes
A partial refund of a product’s purchase price
Using advertising sponsorships to pay the costs of publishing the school newspaper
Graphics or symbols that represent a company, used to identify products
Catchy songs, rhymes, phrases used to help consumers remember products
Which illustrates a benefit of advertising---that it helps save time?
The ad read: “Use the latest and greatest, the best of the best, use On Cue deodorant.”
An agency that regulates advertising to ensure that ads are fair and accurate
The way in which a store or place of business is decorated
Printed advertising sent by mail to consumers’ homes
A partial refund of a product’s purchase price
Using advertising sponsorships to pay the costs of publishing the school newspaper
Graphics or symbols that represent a company, used to identify products
Catchy songs, rhymes, phrases used to help consumers remember products
What is a logo?
The ad read: “Use the latest and greatest, the best of the best, use On Cue deodorant.”
An agency that regulates advertising to ensure that ads are fair and accurate
The way in which a store or place of business is decorated
Printed advertising sent by mail to consumers’ homes
A partial refund of a product’s purchase price
Using advertising sponsorships to pay the costs of publishing the school newspaper
Graphics or symbols that represent a company, used to identify products
Catchy songs, rhymes, phrases used to help consumers remember products
What is direct mail advertising?
The ad read: “Use the latest and greatest, the best of the best, use On Cue deodorant.”
An agency that regulates advertising to ensure that ads are fair and accurate
The way in which a store or place of business is decorated
Printed advertising sent by mail to consumers’ homes
A partial refund of a product’s purchase price
Using advertising sponsorships to pay the costs of publishing the school newspaper
Graphics or symbols that represent a company, used to identify products
Catchy songs, rhymes, phrases used to help consumers remember products
What is an incentive?
The ad read: “Use the latest and greatest, the best of the best, use On Cue deodorant.”
An agency that regulates advertising to ensure that ads are fair and accurate
The way in which a store or place of business is decorated
Printed advertising sent by mail to consumers’ homes
A partial refund of a product’s purchase price
Using advertising sponsorships to pay the costs of publishing the school newspaper
Graphics or symbols that represent a company, used to identify products
Catchy songs, rhymes, phrases used to help consumers remember products
What is commission?
The ad read: “Use the latest and greatest, the best of the best, use On Cue deodorant.”
An agency that regulates advertising to ensure that ads are fair and accurate
The way in which a store or place of business is decorated
Printed advertising sent by mail to consumers’ homes
A partial refund of a product’s purchase price
Using advertising sponsorships to pay the costs of publishing the school newspaper
Graphics or symbols that represent a company, used to identify products
Catchy songs, rhymes, phrases used to help consumers remember products
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