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Psychographics focuses on what kind of information?
advertising
sponsorship
all of these
sponsor a local little league team
license
all of these
attitudes
market segment
Local business support amateur athletics because ___.
advertising
sponsorship
all of these
sponsor a local little league team
license
all of these
attitudes
market segment
Nike giving uniforms, shoes, and equipment to a college basketball team is an example of ___.
advertising
sponsorship
all of these
sponsor a local little league team
license
all of these
attitudes
market segment
An endorsement is ___.
advertising
sponsorship
all of these
sponsor a local little league team
license
all of these
attitudes
market segment
When a company wants to show its commitment to a community it may choose to ___.
advertising
sponsorship
all of these
sponsor a local little league team
license
all of these
attitudes
market segment
A group of individuals within a larger market that share one or more characteristics is called a ___.
advertising
sponsorship
all of these
sponsor a local little league team
license
all of these
attitudes
market segment
Paid communication between the product maker or seller and the audience or customer is ___.
advertising
sponsorship
all of these
sponsor a local little league team
license
all of these
attitudes
market segment
A legal right to reproduce a team's logo in exchange for payment is called a ___.
advertising
sponsorship
all of these
sponsor a local little league team
license
all of these
attitudes
market segment
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