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Persuasive Techniques
Test Description: This page lists persuasive advertising techniques and how they are used. Study the list and think of ads you have seen that use this technique.
Instructions: Answer all questions to get your test result.
1) What technique is evident in this example, \
A
Testimonial
B
Symbols
C
Fear
D
Flattery
2) What technique is evident in this example,\
A
Symbols
B
Bandwagon
C
Scientific Evidence
D
Flattery
3) What technique is evident in this example,
A
Bandwagon
B
Warm and Fuzzy
C
Hyperbole
D
Repetition
4) What technique is evident in this example,
A
Fear
B
The Big Lie
C
Plain Folks
D
Symbols
5) What technique is evident in this example,
A
Name-Calling
B
The Big Lie
C
Plain Folks
D
Fear
6) What technique is evident in this example,
A
Symbols
B
Fear
C
Bribery
D
Flattery
7) What technique is evident in this example,
A
Humor
B
Bandwagon
C
Warm and Fuzzy
D
Repetition
8) What technique is evident in this example,
A
Beautiful People
B
Repetition
C
Humor
D
Scientific Evidence
9) What technique is evident in this example,
A
Symbols
B
Scientific Evidence
C
Fear
D
Bribery
10) What technique is evident in this example, Those cute cats love that brand of fabric softener, and so will I.
A
Testimonials
B
Plain Folks
C
Warm and Fuzzy
D
Hyperbole
*select an answer for all questions
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