The online shopping site where e-tailing takes place
Own the goods they sell buy do not physically handle the actual products
Wholesalers that manage inventory and merchandising for retailers by counting stock, filling it when needed, and maintaining store displays
When a manufacturer owns and runs their own retail operation, the manufacturer acts as wholesaler and retailer for its own products
Businesses involved in sales transactions that move products from the manufacturer to the final user
Involves the use of all suitable outlets to sell a product, the objective is complete market coverage
Involves one or more intermediaries
Do not own the products they sell, act as intermediaries by bringing buyers and sellers together
Involves protected territories in a given geographic area
Businesses that buy large quantities of goods from manufacturers and stores the goods and resells them to other businesses
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