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261044_Students Activity
Test Description: 261044_Students Activity ICS Class
Instructions: Answer all questions to get your test result.
1) What is not the three options that need to consider?
A
Unrelated Product Diversification
B
Focus Brand Orientation
C
Multi Brand Orientation
D
Single Brand Orientation
2) What is the company name that already shift to multi-brand orientation?
A
Beijing Parade
B
Shanghaimin
C
Beijing Xaingqeqin
D
Zhenxi Management
3) Which tool use to analyse the external factor
A
Risk Management Heat Map
B
SFA Analysis
C
POPIT Model
D
Porter 5 Forces
4) What are technology already implemented in Minghu and Miss Dong?
A
ERP
B
SAP Data Analytics
C
Blockchain
D
Mike CRM
5) In SFA Analysis, which one get the medium score (2nd Place)?
A
Unrelated Product Diversification
B
Single-brand Orientation
C
Multi-brand Orientation
D
Focus Brand
6) What is not elements in POPIT Model?
A
People
B
Process
C
Information and Technology
D
Performance
7) In which year the return on investment can be seen by the business?
A
2018
B
2019
C
2021
D
2020
8) What is the source of conflict arise in the case?
A
The rise of rival
B
The ban of luxury food industry
C
Inroduction of Eight Point Rule
D
The reduction of capital
9) What is the key point obtained from Porter 5 Force analysis?
A
Agile
B
Enhance
C
External
D
Different
10) What is SFA Analysis?
A
Surging, Forces, Acceptable
B
Feasible, Suitable, Acceptable
C
Suitabale, Adaptable, Funding
D
Surging, Forces, Adaptable
*select an answer for all questions
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