Which of the following is most likely to be visible to search engine spiders:

To attract fans to their web sites, professional sport organizations, media outlets, and entrepreneurs offer online simulations that allow fans to build their own sport teams and compete against other fans' sport teams. This is

Sport/event industries often use the electronic media to

Which of the following best enables marketers to target specific groups of customers so that the marketers can focus their promotional efforts to get the best results

A business places a matrix on a promotional sign that customers can scan with their smartphones. After scanning, customers have digital coupons in their smartphones, which they use to obtain discounted products at the point of purchase. this is

When writing direct - mail advertising letters, the account executive responsible for promoting a team in the National Hockey League should

Why is it important for internet businesses to write content for their web - site home pages that is interesting as well as concise?

When an advertising agency develops content for a client's web site, the writer should format the text so it is easy for the web site's visitors to

One advantage of writing direct - mail letters that include coupons or reply cards is that the result of the advertising effort is

One of advantage of using e - mail marketing is that it is

A business that asks customers to forward an e - mail to their friends or associates is engaged in

Which one of the following computer programs prevents email messages containing the word free in the subject header from entering an inbox

What mailing technique do businesses often use if they do not have mailing - list software?

The body of an e - mail that reads, Dear Sue, we hope you are enjoying the newsletter, is an example of a/an ______ message.

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