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Chapter 23 Fashion Marketing
Test Description: Chapter 23 Quiz Prep
Instructions: Answer all questions to get your test result.
1) A typical presentation of fashion models parading on a runway in a certain order of appearance.
A
Formal Runway Show
B
Modeling
C
Special Event
D
Fashion Show
2) The planning arrangement of movement, such as with specific dance steps or gestured move.
A
The Nae Nae
B
Choreography
C
Special Events
D
Production
3) Spoken explanation of what is going on, especially pointing out specific features of each outfit being modeled.
A
Choreography
B
Presentation
C
Formal Fashion Show
D
Commentary
4) Promotional activities help to build customer traffic,sell goods, and enhance the company image.
A
Production Fashion Show
B
Shopping
C
Special Event
D
Modeling
5) Theatrical presentations of apparel and accessories on live models.
A
Fashion Show
B
Formal Runway Show
C
Informal Fashion Show
D
Tearoom Modeling
6) Informal fashion show in which models walk individually from table to table in a restaurant to show and tell about what they are wearing
A
Tearoom Modeling
B
Fashion Modeling
C
Day time Modeling
D
Window Modeling
7) A more casual presentation of garments and accessories. Models walk through the manufacturer's showroom or the sales floor of a retail store
A
Fashion Show
B
Modeling
C
Informal Fashion Show
D
Production Fashion Show
8) The most elaborate and expensive type of fashionshow which includes backdrop, lighting effects and entertainment.
A
Formal Runway Show
B
Fashion Week
C
Tearoom Modeling
D
Production Fashion Show
9) Elevated walkways for the models that project out from the stage, usually into the audience seating area.
A
Runways
B
Starters
C
Dressers
D
Lineup
10) This person is in charge of the entire presentation.
A
Pivots
B
Fittings
C
Created Audience
D
Fashion Show Coordinator
11) Is established after the show is planned, as a result of publicity and advertising.
A
Guaranteed Audience
B
Created Audience
C
Starters
D
Pivots
12) The removing of show items from the sales floor to a fashion show storage area.
A
Closing Show
B
Lineup
C
Merchandise pull
D
Dressers
13) When the models try on the merchandise to see how each garment looks and fits.
A
Tearoom Modeling
B
Dressing room
C
Modeling
D
Fittings
14) Are the turns that are most often done at the halfway point and end of the runway.
A
Created Audience
B
Lineup
C
Pivots
D
Starters
15) Cue the models onto stage in the correct order, at the right time, guided by the lineup and commentary script.
A
Lineup
B
Starters
C
Dressers
D
Runways
16) Help the models change and care for the clothes.
A
Pivots
B
Dressers
C
Starters
D
Fittings
17) The order in which outfits will appear in the show.
A
Fashion Show Coordinator
B
Lineup
C
Dressers
D
Starters
18) IS established befoee the show is organized and will attend regardless of the show.
A
Merchandise Pull
B
Pivots
C
Created Audience
D
Guaranteed Audience
*select an answer for all questions
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