the act of citing or quoting a reference to an authority

the means of communication, as radio and television, newspapers, and magazines, that reach or influence people

inappropriate or excessive emphasis on profit, success, or immediate results.

information that is first in time; earliest; primitive.

an evaluation of original data, etc.; not primary or original,

the intended group for which something is performed or marketed; the specific group to which advertising is directed

any of the means of communication, as television or newspapers, that reach very large numbers of people

the state or fact of being convinced.

A media type used to convey a message such as tv, internet, radio

Methods to attract consumers’ attention and persuade them to buy a product

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