The type of promotion the business generally has the least control over is:
In the rise stage of the fashion cycle, the intent of promotion is to: promotion is to:
The goal of promotion in the decline stage of the fashion cycle is to:
During the introduction stage of the fashion cycle, the goal of promotion is to:
Which form of promotion is expensive because it requires individuals to make contact with potential customers?
The goal of promotion at the peak of the fashion cycle is to:
A form of promotion that is free to manufacturers or retailers is:
Showing customers how to wear and accessorize merchandise is a purpose of:
Which is a goal of fashion promotion?
Which form of fashion promotion entices customers to enter the store and effectively presents the merchandise the store has to offer?
The form of promotion designed to complete the sale once a customer has been attracted to a business by advertising or special events is:
The combination of all types of communication used by a business to inform, persuade, or remind consumers about a company and/or its products is the:
The five stages of the fashion cycle include:
Fashion shows and trunk shows are examples of:
A written news story sent as publicity to a newspaper or magazine is a:
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