What is entertainment?

Which of the below are technological advances that have helped marketing and advertising become a multibillion-dollar industry?

The pricing of time for TV advertisements is tied to the number of viewers, or _____, during the programming

People who like to participate in certain sports also like to do what kinds of things?

Niche travel designs vacations for all of the following EXCEPT

What kinds of things are NOT important to success in niche travel?

What is the governing body of most college and university athletic programs?

Psychographics focuses on what kind of information?

The term for dividing markets into physical locations, such as eastern, northern, southern, and western regions of the US is _______ segmentation.

What term means the value people believe they receive from the products or services?

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