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MMWD 1.02B
Test Description: Questions
Instructions: Answer all questions to get your test result.
1) The space between columns of a newsletter is known as:
A
None of the Above
B
Gutter
C
Guides
D
Columns Space
2) _________ words positioned above a headline, usually as a lead-in or teaser.
A
Byline
B
Nameplate
C
Kicker
D
Deck
3) _____________ a brief descriptive text accompanying an image or chart.
A
Dropped Cap
B
Footer
C
Caption
D
Sidebar
4) ____________ graphical representation of data or information intended to present complex information quickly and clearly.
A
Brochure
B
Advertisement
C
Newsletter
D
Infographic
5) A masthead usually appears on what page of the document.
A
1
B
2
C
3
D
4
6) The color scheme and graphics of the business card and letterhead should:
A
Contrast
B
Be complimentary
C
match
D
be different
7) ___________ an enlarged character at the beginning of a paragraph; drops below the line of text.
A
Capital Letter
B
Dropped Cap
C
Bleed
D
Caption
8) _____________ a square box filled with information related to the main story or to a completely separate article.
A
Side Note
B
Help Story
C
Sidebar
D
Related Story
9) A letterhead usually contains all of the following except:
A
Email and Website
B
Secretary Name
C
Address
D
The Name and Logo of the Company
10) ____________ a standard pre-formatted layout which may contain color scheme, font scheme, pictures, and preset margins.
A
Prototype
B
Template
C
NamePlate
D
Kicker
11) An end mark can be which of the following symbols.
A
Arrow
B
Square
C
All of the above
D
Circle
12) Running Headers/Footers contain:
A
All of the above
B
Page Numbers
C
Author
D
Date
13) ___________ is quotation taken directly from the body of the article.
A
Pull Quote
B
Masthead
C
Jumpline
D
Kicker
14) __________ banner on the front of a document that identifies the publication and usually includes the name of the publication, a logo, and a motto.
A
Byline
B
Nameplate
C
Body
D
Masthead
15) _________ a print effect in which a color, object, or image appears to run off the edge of a page.
A
Byline
B
Bleed
C
Deck
D
Dropped Cap
*select an answer for all questions
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