Sports Marketing Ch3 PartI

Match it! Select the correct answer from the pull down...Good luck!

Because only 35% of women follows sports closely or somewhat closely, they are not a viable market for sports brands.

The amount of time Americans spend each week on leisure activities has declined.

A recent popular trend in foodservice at sporting events is all-you-can-eat seats.

Since the Colorado Rockies baseball team does not have any direct competitor within 500 miles of Denver, it does not need to worry about the competition factor of the external marketing environment.

Sports that entail higher levels of risk to participants typically face greater government regulations.

Primary data represents information that already exists and could be used in the evaluation of the marketing environment.

The factors of an external marketing environment include the following except

Because consumers have less leisure time, commitments to multi-game ticket packages for spectator sports are easier to attain.