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What is an effective follow-up activity that salespeople can use to provide good service and develop strong relationships with customers?
Learn the features unique to the brands s/he sells
Providing ample product information
feature-benefit selling
Joe because he will get more repeat business
Live up to their promises
Calling to make sure the products are satisfactory
Adding utility
product features
The basic, physical, or extended attributes of the product or purchase is
Learn the features unique to the brands s/he sells
Providing ample product information
feature-benefit selling
Joe because he will get more repeat business
Live up to their promises
Calling to make sure the products are satisfactory
Adding utility
product features
Which is a pre-sale opportunity for salespeople to provide customer service?
Learn the features unique to the brands s/he sells
Providing ample product information
feature-benefit selling
Joe because he will get more repeat business
Live up to their promises
Calling to make sure the products are satisfactory
Adding utility
product features
Joe is a salesperson who will sometimes forgo a sale in order to satisfy a customer's needs. Carol always attempts to close a sale at all costs. Who is likely to be the more successful salesperson?
Learn the features unique to the brands s/he sells
Providing ample product information
feature-benefit selling
Joe because he will get more repeat business
Live up to their promises
Calling to make sure the products are satisfactory
Adding utility
product features
What does a salesperson need to do to be successful in selling?
Learn the features unique to the brands s/he sells
Providing ample product information
feature-benefit selling
Joe because he will get more repeat business
Live up to their promises
Calling to make sure the products are satisfactory
Adding utility
product features
What can salespeople do to maintain good relationships with existing customers?
Learn the features unique to the brands s/he sells
Providing ample product information
feature-benefit selling
Joe because he will get more repeat business
Live up to their promises
Calling to make sure the products are satisfactory
Adding utility
product features
Through sales, products are transferred to consumers who can then use them. This is an example of what role of selling?
Learn the features unique to the brands s/he sells
Providing ample product information
feature-benefit selling
Joe because he will get more repeat business
Live up to their promises
Calling to make sure the products are satisfactory
Adding utility
product features
Matching the characteristics of a product to a customer's needs and wants is
Learn the features unique to the brands s/he sells
Providing ample product information
feature-benefit selling
Joe because he will get more repeat business
Live up to their promises
Calling to make sure the products are satisfactory
Adding utility
product features
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