MMWD Vocab 1.02A: Question Preview (ID: 29630)


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Used to identify an illustration or graphic?
a) Rules b) Bleed c) Pull Quote d) Caption
Illustrations, graphics, and photographs used to convey meaning and add appeal?
a) Caption b) Art c) Rules d) Bleed
A print effect in which layout, type, or pictures extend beyond the margin to the physical edge of the page?
a) Caption b) Rules c) Bleed d) Side Bar
Graphical representation of information or data intended to present complex information quickly and clearly?
a) Brochure b) Newsletter c) Infographic d) Flyer
A notice or announcement in a public medium promoting a product, service, or event?
a) Flyer b) Advertisement c) Brochure d) Newsletter
The arrangement of graphics and copy in a magazine?
a) Magazine Layout b) Newsletter c) Brochure d) Flyer
A bulletin issued periodically to the members of a society, business, or organization; usually outlines news and current events?
a) Business Card b) Flyer c) Newsletter d) Brochure
A one-page document posted for public viewing; can be used to advertise a one-time event or for informational purposes?
a) Letterhead b) Flyer c) Business Card d) Master Page
Informational pamphlet usually folded into sections?
a) Business Card b) Flyer c) Newsletter d) Brochure
A printed heading on stationery stating a person's or organization's name and address?
a) Letterhead b) Business Card c) Prototype d) Master Page
Small card printed with one's name, professional occupation, company position, business address, and other contact information?
a) Letterhead b) Business Card c) Prototype d) Master Page
(Also called a “comp” or “mockup”) an example of how the final document should appear; often used to show clients in the early stages of design?
a) Letterhead b) Business Card c) Prototype d) Master Page
Includes items and formats common to every page; used? to maintain layout consistency
a) Letterhead b) Business Card c) Flyer d) Master Page
Non-printing lines that control the flow of text within columns?
a) Gutter b) Column Guide c) Margin Guide d) Ruler Guide
Space between columns?
a) Gutter b) Column Guide c) Margin Guide d) Ruler Guide
Non-printing lines used to precisely align objects?
a) Gutter b) Column Guide c) Margin Guide d) Ruler Guide
Non-printing lines that indicate the space between the edge of the page and the document contents?
a) Gutter b) Column Guide c) Margin Guide d) Ruler Guide
Organizing content on a page, using any combination of margins, guides, rows and columns?
a) Grid System b) Margin Guide c) Column Guide d) Ruler Guide
A standard pre-formatted layout which may contain a color scheme, font scheme, pictures, and preset margins?
a) Prototype b) Template c) Brochure d) Grid System
An enlarged character at the beginning of a paragraph used to grab the reader’s attention?
a) Rules b) Dropped Cap c) Bleed d) Caption
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