Desktop Publisher Question Preview (ID: 24284)


MS Itembank CSA 5.01. TEACHERS: click here for quick copy question ID numbers.

Zack is introducing himself to the local chamber of commerce in hopes of drumming up new customers and getting his name known as a teacher. What is the most appropriate publication choice that will provide Zack's contact information?
a) Business card
b) Brochure
c) Letterhead
d) Newsletter

The Chamber of Commerce assists local bussinesses in securing guest speakers for classroom presentations. What is the most appropriate publication choice for information that highlights the topics of expertise and background data on each speaker
a) Brochure
b) Business card
c) Illustration
d) Newsletter

Moore High School FBLA plans to announce the new officers' names and positions, summarize the previous weekend's fundraising event, and promote the upcoming visit to the nursing home. What is most appropriate publication choice for this information?
a) Brochure
b) Business card
c) Flyer
d) Newsletter

The DataMax Company wants to educate the public about the design and highlight the features of its newest product at an upcoming trade show. What is the most appropriate publication choice for this information?
a) Brochure
b) Business card
c) Letterhead stationery
d) Newsletter

In Scenario 10, the team wants to inform the public about the new exhibit including the dates and times the museum will be open and the cost of admission. What is the most appropriate publication choice for this information?
a) Brochure
b) Business card
c) Flyer
d) Newsletter

In Scenario 13, what color scheme should the design team use for the company letterhead?
a) Light green stationery with dark blue font
b) Light yellow stationery with white font
c) Purple stationery with purple font
d) Yellow stationery with mint green font

In Scenario 13, what graphic should the design team use on the letterhead and the business cards?
a) Digital picture of a man in a tuxedo
b) Digital picture of a voting ballot
c) Image that symbolizes freedom
d) Image that symbolizes justice

A team is making a publication for a business. It will be distributed monthly to members of the Twisted Stitchers sewing club to highlight upcoming events and sewing tips. What is the most appropriate publication choice for this information?
a) Brochure
b) Business card
c) Flyer
d) Newsletter

Placing text boxes at the top and in the margins of a publication is an example of POOR use of which design principle?
a) Alignment
b) Consistency
c) Proximity
d) White space

Jack carefully placed photographs of the different animals he saw in Yellowstone National Park next to the blocks of text he wrote describing them. This is an example of which design principle?
a) Alignment
b) Consistency
c) Contrast
d) Proximity

11. First National Bank created a publication that explains the different types of interest-bearing savings plans. It includes information on IRAs, 401(k)s, CDs, and money market accounts. This is an example of which type of publication?
a) Brochure
b) Flyer
c) Letterhead
d) Newsletter

The FBLA secretary created a publication to display the date, time, and location of the next meeting. This is an example of which type of publication?
a) Brochure
b) Flyer
c) Letterhead
d) Newsletter

Jan created an informational booklet on school clubs and activities. This is an example of which type of publication?
a) Age
b) Educational background
c) Group membership
d) Interests

Juan determined that attendees at an ice hockey game typically enjoy listening to rock music and fast-food restaurants. Which characteristic of the target audience has Juan identified?
a) Agenda
b) Brochure
c) Flyer
d) Newsletter

The use of white font on dark stationery is an example of which design principle?
a) Alignment
b) Contrast
c) Proximity/unity
d) Repetition/consistency

A brochure has been created for the business department at a local high school. The title text is keyed in 14 point, bold, black, and Arial font. The body text is keyed in the same style as the title text. This is an example of
a) effective use of proximity/unity.
b) effective use of repetition/consistency.
c) ineffective use of proximity/unity.
d) ineffective use of repetition/consistency.

White and black, light gray and dark blue, and red and white are examples of which design principle?
a) Alignment
b) Contrast
c) Proximity/unity
d) Repetition/consistency

Which design principle is illustrated by the font scheme below?  Major headings – 14 pt Arial font  Subheadings – 12 pt Cambria font  Body text – 11 pt Calibri font
a) Alignment
b) Contrast
c) Proximity/unity
d) Repetition/consistency

The use of black font on a peach colored page is an example of which design principle?
a) Alignment
b) Contrast
c) Proximity/unity
d) Repetition/consistency

A brochure is created to explain the benefits of a new product. The headings, body, and graphics are positioned within extremely wide margins. This is an example of which design principle?
a) Alignment
b) Contrast
c) Proximity/unity
d) White space

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